Curb Appeal Or Tech Appeal

Posted by brainjmedia03 on Monday, July 4, 2016

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Is tech appeal the new curb appeal? With technology advancing as fast as it is this may become the new selling point in a home. But because it is so new there isn’t much solid data that smart houses lead to bigger dollar signs. So here are some pros and cons to help you decide whether to upgrade your home’s tech or not.

Pros of Putting Your Smart House on the Market

The golden egg in real estate is curb appeal, but what if you can have tech appeal? If you have smart home devices already installed, you can have some built-in enhancement for your home’s appeal. It’s too soon to say if that appeal will translate directly into dollar signs, but it can’t hurt to be at the top of a buyer’s list. If you have the coolest house, buyer’s might be quicker to make an offer, or they might even choose your house over another on their list. So, even if you don’t necessarily get more money, you might get your house sold faster, and we all know that is invaluable.


No matter which generation your potential buyers are from, smart home tech could help you. If you are showing to a younger generation they might be very interested and impressed with the upgrades. Since they are a techy generation already, they will likely be expecting technology to be integrated into their home.

If you are showing to an older generation, they might be happy to see that all the grunt work is already done for them. There are a lot of people out there that are interested in smart home technology, but don’t want to put in the work. If it’s already done for them, they might be ready to sign all the paperwork.

Having smart home security cameras, energy monitoring tech, and money-saving devices already installed can definitely work toward increasing the perceived value of your home since they can help make the buyer feel good about their purchase.

Cons of Putting Your Smart House on the Market

Having a house on the market that is smart is also a risk. First, and most obvious, what if your potential buyer just isn’t tech savvy? A smart house will seem complicated and foreign to them, and could be the reason they walk away.

Technology also changes so fast that any big tech purchase becomes a risk. You may upgrade now, but not sell for another three or five years. By then, smart home tech will have advanced so much that you might need to replace everything before you try to sell. If you don’t, then the buyer might add up how much it will cost them to upgrade everything and get scared.

The other risk is that if you use a device or devices that aren’t compatible with the buyer’s a lot of the tech can become obsolete. If a smart house can’t communicate, it can’t operate.

If you need any buying or selling service, we are here to help. Check out all Stonebridge Mortgage’s services.


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